Casi Perfecto Argan Oil Body Soap | Homage To A 90's Classic

Here is our latest homage, Casi Perfecto! A tribute to a 90's classic, Curve for men. Chances are you or one of your friends wore the heck out of this stuff back in the day, and likely still do! I actually don't even consider this nostalgic but as relevant as ever; timeless even. However, at some point there was a slight reformulation and the "new" stuff just didn't seem as potent as the OG! For that reason we had to step in with a Phoenix reboot and not only crank it back up but also build a collection of matching products around it for the gents still rocking this intoxicating juice!

Warning: Math Coming!  

As for our name, Casi Perfecto...that is Spanish for "Almost Perfect". This is not in regard to the fragrance but to the year it was originally released, 1996. 96 is an almost perfect number! In mathematics, an almost perfect number is a natural number n such that the sum of all divisors of n is equal to 2n − 1, the sum of all proper divisors of n, s(n) = σ(n) − n, then being equal to n − 1. The only known almost perfect numbers are powers of 2 with non-negative exponents. But i'm sure this was all obvious. ;)

I also thought Casi Perfecto sounded like an old school baseball player, maybe Casey Perfecto? And that really tied in nicely with the Curve theme, especially a catcher "throwing" a curveball sign, no? So yeah, a typical PAA label working on a few different levels in an effort to "tie the room together". lol 

Historically, we don't typically explain what's going on in the design but maybe it's time we do?

Thank you all for doing what you do and we look forward (as always) to hear and see what you think!